If you have never hired an interior designer before and aren’t sure how interior designers work, let me take you behind the scenes and show you part of the design process that I go through for coming up with a design concept and presenting it to my clients. Please keep in mind that every interior designer is different and he or she will have their own process that they work through to come up with a design concept for their clients. A design concept can be conveyed through sketches, perspective hand drawings, physical mood boards, virtual mood boards, binder of images, and 3D renderings just to name a few. Before I come up with a design concept, I make sure I fully understand my client’s design challenges and what their personality is so I can come up with the best functional design that reflects who they are. I have them fill out a detailed questionnaire so I can find out their design style, what they like or don’t like about their existing space, how they want their space to feel, furniture stores they admire, and more. Based on the questionnaire and any design images my clients have collected and shared with me, I have information to start coming up with a design concept. For example, one of my current clients has a large living room that is quite dark and a corner space that they don’t know what to do with. They want to bring in more light into the living room and brighten it up. They like brown and burgundy for warmth with blue and green for serenity, wood and leather materials, and soft cozy textures for comfort. For my client, I researched ideas and came up with a plan that is the best solution to their design problems. Then, I create a digital mood board.
What is a mood board? A mood board is a collection of ideas through images, textures, font, color palettes, and descriptions that you can present to anyone. A mood board can be a physical board with actual fabric samples, color swatches, tile samples, or wood samples to name a few. The benefits of a physical mood board is that clients can touch and feel the physical samples on the board and have an emotional or sensational reaction to the design right away. However, digital mood boards can be just as effective at presenting a design concept. It’s quicker and easier to modify the design if a client doesn’t like something and I find them to be a great presentation tool. Even though client’s can’t touch the materials through a digital mood board, I can easily order fabric, tile, and paint samples for my clients and have them sent directly to them or show them in person. A lot of traditional interior designers do use mood boards to help clients visualize a space but not all traditional designers. On the other hand, E-Designers who only offer online design services use digital mood boards because that is their business model/ business process and they only use digital mood boards to present ideas to their clients which makes sense. Keep in mind that a mood board only helps people visualize a space. It does not show any items on the board to scale and that’s extremely important to take into account. It’s so important that I’ll mention it again. Mood Boards do not account for scale of furniture items. It’s just a visual presentation. Digital mood boards are a lot of fun and it’s a great way to let your creativity flow so why not get started? There are many tools out there today such as Houzz, Canva, Pinterest, Polyvore, Olioboard, Roomstyler and much more that are easy to use. Some of the mood boards allow you to create a photorealistic 3D render of your creation which is pretty awesome. Check out a few mood boards below to inspire you!